The Business Lifestyle & Food
Service Branding
Target Audience Young children with allergies

I love it when there is a personal story behind business starting their journey. My friend came to me when noticed a gap in the market.
Her daughter is susceptible to a few food groups, and having started daycare, there wasn’t any aesthetic ways to show teachers and caregivers what her daughters needs were.
So she came up with ‘ta’ - many parents will be familiar with this cute saying - a business inspired by her daughter.
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